{"id":25135,"date":"2025-09-23T01:02:57","date_gmt":"2025-09-22T15:02:57","guid":{"rendered":"https:\/\/totalsynergy.com\/?page_id=25135"},"modified":"2025-10-08T11:09:06","modified_gmt":"2025-10-08T00:09:06","slug":"running-a-smarter-practice-masterclasses-for-architects-engineers","status":"publish","type":"page","link":"https:\/\/totalsynergy.com\/running-a-smarter-practice-masterclasses-for-architects-engineers\/","title":{"rendered":"Running a Smarter Practice: Masterclasses for Architects &amp; Engineers"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"25135\" class=\"elementor elementor-25135\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-85f59c1 e-flex e-con-boxed e-con e-parent\" data-id=\"85f59c1\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6ef3dbc e-con-full e-flex e-con e-child\" data-id=\"6ef3dbc\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f07c7e5 elementor-widget elementor-widget-heading\" data-id=\"f07c7e5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span style=\"color: #ff4a4a !important\">Running a Smarter Practice:<\/span><br>\nMasterclasses for Architects &amp; Engineers<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-895ee1c elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"895ee1c\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5aa8ed9d e-flex e-con-boxed e-con e-parent\" data-id=\"5aa8ed9d\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c5b175b e-con-full e-flex e-con e-child\" data-id=\"c5b175b\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-44482b4d e-con-full e-flex e-con e-child\" data-id=\"44482b4d\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-44aa9dad e-con-full e-flex e-con e-child\" data-id=\"44aa9dad\" data-element_type=\"container\" data-settings=\"{&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;],&quot;sticky_offset&quot;:100,&quot;sticky_parent&quot;:&quot;yes&quot;,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-57c80783 elementor-widget elementor-widget-heading\" data-id=\"57c80783\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Sessions<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15802f81 elementor-widget elementor-widget-text-editor\" data-id=\"15802f81\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li><a href=\"#sales\">Sales<\/a><\/li><li><a href=\"#marketing\">Marketing<\/a><\/li><li><a href=\"#legal\">Legal<\/a>\u00a0<\/li><li><a href=\"#business-finance\">Business Finance<\/a><\/li><li><a href=\"#people\">People<\/a>\u00a0<\/li><li><a href=\"#processes\">Processes<\/a><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7637fd85 e-con-full e-flex e-con e-child\" data-id=\"7637fd85\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7e77cdee e-con-full e-flex e-con e-child\" data-id=\"7e77cdee\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3855a8cb elementor-widget elementor-widget-heading\" data-id=\"3855a8cb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">About the Masterclass<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6060b7d9 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"6060b7d9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"90\" data-end=\"362\"><span style=\"color: #000000;\">Our free Masterclass Series features experts in their fields sharing insights tailored to architects and engineers. Each session offers practical advice and real-world perspectives to help you strengthen your practice, overcome challenges, and explore new opportunities.<\/span><\/p><p data-start=\"90\" data-end=\"362\"><span style=\"color: #000000;\">\u00a0<\/span><\/p><p data-start=\"90\" data-end=\"362\"><span style=\"color: #000000;\"><b>Meet the Experts:\u00a0<\/b><\/span><\/p><p data-start=\"90\" data-end=\"362\"><a href=\"https:\/\/www.linkedin.com\/in\/sam-matheson-1b62185a\/\" target=\"_blank\" rel=\"noopener\">Sam Matheson<\/a><span style=\"color: #201e23;\">, CEO at Built Environment Channel<\/span><\/p><p data-start=\"90\" data-end=\"362\"><a href=\"https:\/\/www.linkedin.com\/in\/georgina-deetlefs\/\" target=\"_blank\" rel=\"noopener\">Georgie Deetlefs<\/a><span style=\"color: #201e23;\">, Director at MindMoB<\/span><\/p><p data-start=\"90\" data-end=\"362\"><a href=\"https:\/\/www.linkedin.com\/in\/farrah-m-0b12623a\/\" target=\"_blank\" rel=\"noopener\">Farrah Motely<\/a><span style=\"color: #201e23;\">, Director at Prosper Law<\/span><\/p><p data-start=\"90\" data-end=\"362\"><a href=\"https:\/\/www.linkedin.com\/in\/george-panos-a6367a65\/\" target=\"_blank\" rel=\"noopener\">George Panos<\/a><span style=\"color: #201e23;\">, Principal at George Panos Consulting<\/span><span style=\"color: #201e23;\">\u00a0<\/span><span style=\"color: #201e23;\"><br \/><\/span><\/p><p data-start=\"90\" data-end=\"362\"><a href=\"https:\/\/www.linkedin.com\/in\/hannahjeancole\/\" target=\"_blank\" rel=\"noopener\">Hannah-Jean Cadan<\/a><span style=\"color: #201e23;\">, Director at AMC Architecture<\/span><\/p><p data-start=\"90\" data-end=\"362\"><a style=\"transition-property: all;\" href=\"https:\/\/www.linkedin.com\/in\/samanthachestney\/\" target=\"_blank\" rel=\"noopener\">Samantha Chestney<\/a><span style=\"color: #201e23;\">, Head of People &amp; Culture at Arcadia Landscape Architecture<\/span><\/p><div><span style=\"color: #201e23;\">\u00a0<\/span><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8be7b72 e-con-full e-flex e-con e-child\" data-id=\"8be7b72\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-474aaf7 elementor-widget elementor-widget-heading\" data-id=\"474aaf7\" data-element_type=\"widget\" id=\"sales\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sales<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3941f8e elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"3941f8e\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c8d2bd8 e-con-full e-flex e-con e-child\" data-id=\"c8d2bd8\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b96df3f elementor-widget elementor-widget-image\" data-id=\"b96df3f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"61\" height=\"60\" src=\"https:\/\/totalsynergy.com\/wp-content\/uploads\/sam.png\" class=\"attachment-thumbnail size-thumbnail wp-image-25136\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3973322 elementor-widget elementor-widget-text-editor\" data-id=\"3973322\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Sam Matheson, CEO at Built Environment Channel<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0839ba masterclass-video elementor-widget elementor-widget-video\" data-id=\"d0839ba\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/1124957922?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1&amp;h=bbb4008605#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-90e0ebb elementor-widget elementor-widget-n-accordion\" data-id=\"90e0ebb\" data-element_type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;all_collapsed&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1510\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1510\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Read More <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1510\" class=\"elementor-element elementor-element-30d96ed e-con-full e-flex e-con e-child\" data-id=\"30d96ed\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d858d2f elementor-widget elementor-widget-text-editor\" data-id=\"d858d2f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"204\" data-end=\"548\">In this session, Sam Matheson shares practical advice on how architecture and engineering firms can take a smarter approach to business development. He shows how tools like Apollo and Lusha can help you find the right contacts and build your network more efficiently, but also why strategy and oversight matter just as much as technology.<\/p>\n<p data-start=\"204\" data-end=\"548\">\u00a0<\/p>\n<p data-start=\"204\" data-end=\"548\">Sam encourages leaders to stay in control of their outreach. Without clear oversight, sales tools can easily be overused, leading to impersonal communication and lost credibility. He explains why it\u2019s worth regularly reviewing your processes, setting boundaries, and making sure every message reflects the professionalism of your firm.<\/p>\n<p data-start=\"898\" data-end=\"1075\">\u00a0<\/p>\n<p data-start=\"898\" data-end=\"1075\">He shows that the most successful business development strategies focus less on sending more emails and more on creating genuine connections that lead to lasting partnerships.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f4bb4d elementor-widget elementor-widget-heading\" data-id=\"9f4bb4d\" data-element_type=\"widget\" id=\"marketing\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Marketing<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-846fae1 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"846fae1\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eb7eb52 e-con-full e-flex e-con e-child\" data-id=\"eb7eb52\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4ba5ed3 elementor-widget elementor-widget-image\" data-id=\"4ba5ed3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"61\" height=\"60\" src=\"https:\/\/totalsynergy.com\/wp-content\/uploads\/georgie-1.png\" class=\"attachment-thumbnail size-thumbnail wp-image-25140\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b4acc7 elementor-widget elementor-widget-text-editor\" data-id=\"9b4acc7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Georgie Deetlefs, Director at MindMoB<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36cc3f5 elementor-widget elementor-widget-video\" data-id=\"36cc3f5\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/1124967423?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1&amp;h=b0787c1ed8#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1098d58 e-con-full e-flex e-con e-child\" data-id=\"1098d58\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fbe30c3 elementor-widget elementor-widget-n-accordion\" data-id=\"fbe30c3\" data-element_type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;all_collapsed&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2640\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2640\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Read More <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2640\" class=\"elementor-element elementor-element-f836824 e-con-full e-flex e-con e-child\" data-id=\"f836824\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6fddf2d elementor-widget elementor-widget-text-editor\" data-id=\"6fddf2d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>In this session, Georgie Deetlefs shares how architecture and engineering firms can approach marketing with more purpose and clarity. She explains that while outside guidance can be valuable, the foundation of any strong brand starts from within. Before bringing in external help, firms should take time to reflect on their identity, goals, and what truly sets them apart.<\/p>\n<p>\u00a0<\/p>\n<p>Georgie shows that marketing works best as a partnership. Firms can handle the early strategy and information gathering themselves, then collaborate with a marketing professional who can bring focus, speed, and expertise to execution. The key is to balance internal insight with external support.<\/p>\n<p data-start=\"858\" data-end=\"1058\">\u00a0<\/p>\n<p data-start=\"858\" data-end=\"1058\">It\u2019s a closer look at how firms can build a brand that feels authentic and confident. Georgie\u2019s approach helps leaders see that with the right guidance, marketing can become a real driver of growth.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e19d524 elementor-widget elementor-widget-heading\" data-id=\"e19d524\" data-element_type=\"widget\" id=\"legal\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Legal<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f17b62 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"1f17b62\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-40a0d78 e-con-full e-flex e-con e-child\" data-id=\"40a0d78\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2e88d8d elementor-widget elementor-widget-image\" data-id=\"2e88d8d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"60\" height=\"60\" src=\"https:\/\/totalsynergy.com\/wp-content\/uploads\/farrah.png\" class=\"attachment-thumbnail size-thumbnail wp-image-25142\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7fbe0e2 elementor-widget elementor-widget-text-editor\" data-id=\"7fbe0e2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Farrah Motely, Director at Prosper Law<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-92b002c elementor-widget elementor-widget-video\" data-id=\"92b002c\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/1124971296?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1&amp;h=6e8c1070a3#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dbdb258 elementor-widget elementor-widget-n-accordion\" data-id=\"dbdb258\" data-element_type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;all_collapsed&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2300\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2300\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Read more <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2300\" class=\"elementor-element elementor-element-4173cc9 e-con-full e-flex e-con e-child\" data-id=\"4173cc9\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-977dae1 elementor-widget elementor-widget-text-editor\" data-id=\"977dae1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>In this session, Farrah Motley covers the legal risks that often slip under the radar for architecture and engineering firms. She shares a real-world example that shows how small gaps in communication or record-keeping can quickly escalate into costly disputes, and why clear documentation is one of the most effective forms of protection.<\/p><p>\u00a0<\/p><p>Farrah encourages firms to treat documentation as a habit, not a chore. By building good practices into everyday workflows, teams can reduce risk and respond with confidence when challenges arise.<\/p><p>\u00a0<\/p><p data-start=\"732\" data-end=\"826\">She reminds firms that the best legal defence often starts long before a contract is signed.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b76c825 elementor-widget elementor-widget-heading\" data-id=\"b76c825\" data-element_type=\"widget\" id=\"business-finance\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Business Finance<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-06bc0f6 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"06bc0f6\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-16fd1dc e-con-full e-flex e-con e-child\" data-id=\"16fd1dc\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-36b80ae elementor-widget elementor-widget-image\" data-id=\"36b80ae\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"61\" height=\"60\" src=\"https:\/\/totalsynergy.com\/wp-content\/uploads\/george.png\" class=\"attachment-thumbnail size-thumbnail wp-image-25141\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-84c9054 elementor-widget elementor-widget-text-editor\" data-id=\"84c9054\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>George Panos, Principal at George Panos Consulting<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff72b75 masterclass-video elementor-widget elementor-widget-video\" data-id=\"ff72b75\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/1124973774?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1&amp;h=c2366c1dfd#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0798990 elementor-widget elementor-widget-n-accordion\" data-id=\"0798990\" data-element_type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;all_collapsed&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-7960\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-7960\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Read more <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-7960\" class=\"elementor-element elementor-element-27c3a1b e-con-full e-flex e-con e-child\" data-id=\"27c3a1b\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3a092a3 elementor-widget elementor-widget-text-editor\" data-id=\"3a092a3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"201\" data-end=\"495\">In this session, George Panos shares practical advice on the key financial metrics every architecture and engineering firm should track. He explains why understanding figures like profit margins, labour percentages, and forecasting accuracy is critical for long-term stability and growth.<\/p><p data-start=\"497\" data-end=\"778\">\u00a0<\/p><p data-start=\"497\" data-end=\"778\">George also highlights the importance of accuracy, timeliness, efficiency, and effectiveness, which he calls the four pillars of a well-run practice. He shows how focusing on these fundamentals helps leaders make confident decisions and better prepare their firms for the future.<\/p><p data-start=\"780\" data-end=\"976\">\u00a0<\/p><p data-start=\"780\" data-end=\"976\">With years of experience advising firms on ownership transitions and financial strategy, George brings valuable perspective on what it takes to run a financially strong and sustainable practice.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f180103 elementor-widget elementor-widget-heading\" data-id=\"f180103\" data-element_type=\"widget\" id=\"people\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">People <\/h2>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5a601c5 e-con-full e-flex e-con e-child\" data-id=\"5a601c5\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9393ed1 elementor-widget elementor-widget-image\" data-id=\"9393ed1\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"61\" height=\"60\" src=\"https:\/\/totalsynergy.com\/wp-content\/uploads\/samantha.png\" class=\"attachment-thumbnail size-thumbnail wp-image-25143\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-426ffd1 elementor-widget elementor-widget-text-editor\" data-id=\"426ffd1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Samantha Chestney, Head of People &amp; Culture at Arcadia Landscape Architecture<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99e0f9f elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"99e0f9f\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-aea4f6a e-con-full e-flex e-con e-child\" data-id=\"aea4f6a\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-460b4ae e-con-full e-flex e-con e-child\" data-id=\"460b4ae\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bbe4292 elementor-widget elementor-widget-video\" data-id=\"bbe4292\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/1124975866?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1&amp;h=a88d6c613b#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-91e0d73 elementor-widget elementor-widget-n-accordion\" data-id=\"91e0d73\" data-element_type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;all_collapsed&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1520\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1520\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Read More <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1520\" class=\"elementor-element elementor-element-e5944d9 e-con-full e-flex e-con e-child\" data-id=\"e5944d9\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a2177fa elementor-widget elementor-widget-text-editor\" data-id=\"a2177fa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"204\" data-end=\"488\">In this session, Samantha Chestney explores how architecture and engineering firms can strengthen their teams in a time of constant change. She talks about the importance of adaptability, empathy, and human connection as the foundation for resilient, high-performing workplaces.<\/p><p data-start=\"490\" data-end=\"744\">\u00a0<\/p><p data-start=\"490\" data-end=\"744\">Samantha encourages leaders to embrace agility and elevate soft skills into true power skills. She shares practical ways to create environments where people can thrive, not just endure, and where empathy becomes a daily practice rather than a buzzword.<\/p><p data-start=\"746\" data-end=\"963\">\u00a0<\/p><p data-start=\"746\" data-end=\"963\">Her message is about leading with intention, creating space for reflection, and helping teams grow stronger through change. It\u2019s a people-first approach that helps firms build cultures ready for whatever comes next.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef39a94 elementor-widget elementor-widget-heading\" data-id=\"ef39a94\" data-element_type=\"widget\" id=\"processes\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Processes <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f11e3d elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"3f11e3d\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e053713 e-con-full e-flex e-con e-child\" data-id=\"e053713\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9300469 elementor-widget elementor-widget-image\" data-id=\"9300469\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"61\" height=\"60\" src=\"https:\/\/totalsynergy.com\/wp-content\/uploads\/hannah-jean.png\" class=\"attachment-thumbnail size-thumbnail wp-image-25144\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ad0ca7b elementor-widget elementor-widget-text-editor\" data-id=\"ad0ca7b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Hannah-Jean Cadan, Director at AMC Architecture<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b21bac masterclass-video elementor-widget elementor-widget-video\" data-id=\"5b21bac\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/1125001842?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1&amp;h=0b9ff55b4c#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a2be1d elementor-widget elementor-widget-n-accordion\" data-id=\"1a2be1d\" data-element_type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;all_collapsed&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2740\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2740\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Read more <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2740\" class=\"elementor-element elementor-element-1e8ba0b e-con-full e-flex e-con e-child\" data-id=\"1e8ba0b\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c697e78 elementor-widget elementor-widget-text-editor\" data-id=\"c697e78\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"228\" data-end=\"536\">In this session, Hannah-Jean Cadan shares how strong internal systems and thoughtful leadership help architecture and engineering firms grow with clarity and purpose. She talks about the importance of aligning values across the business and creating a culture that supports both people and performance.<\/p><p data-start=\"228\" data-end=\"536\">\u00a0<\/p><p data-start=\"228\" data-end=\"536\">Hannah-Jean explains how external insights can inform internal decision-making, helping firms stay in tune with industry trends and client expectations. She highlights how scalable, flexible business models and investment in people lay the foundation for long-term growth and creative freedom.<\/p><p data-start=\"228\" data-end=\"536\">\u00a0<\/p><p data-start=\"228\" data-end=\"536\">When purpose, culture, and structure work together, firms are better equipped to adapt, innovate, and build lasting success.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4ad5d15 e-con-full e-flex e-con e-child\" data-id=\"4ad5d15\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7016c17 elementor-widget elementor-widget-image\" data-id=\"7016c17\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/totalsynergy.com\/book-a-demo\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"840\" height=\"392\" src=\"https:\/\/totalsynergy.com\/wp-content\/uploads\/Ben-Madsen-CTA-1024x478.png\" class=\"attachment-large size-large wp-image-24779\" alt=\"\" srcset=\"https:\/\/totalsynergy.com\/wp-content\/uploads\/Ben-Madsen-CTA-1024x478.png 1024w, https:\/\/totalsynergy.com\/wp-content\/uploads\/Ben-Madsen-CTA-300x140.png 300w, https:\/\/totalsynergy.com\/wp-content\/uploads\/Ben-Madsen-CTA-768x358.png 768w, https:\/\/totalsynergy.com\/wp-content\/uploads\/Ben-Madsen-CTA-1200x560.png 1200w, https:\/\/totalsynergy.com\/wp-content\/uploads\/Ben-Madsen-CTA.png 1500w\" sizes=\"(max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6ce26cd5 e-con-full e-flex e-con e-child\" data-id=\"6ce26cd5\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-1620ca02 e-con-full e-flex e-con e-child\" data-id=\"1620ca02\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;],&quot;sticky_offset&quot;:100,&quot;sticky_parent&quot;:&quot;yes&quot;,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2db4375d elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"2db4375d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Download our Project Management Buyer's Guide for Architects \n&amp; Engineers<\/span>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3af7f6ab elementor-widget__width-inherit elementor-widget elementor-widget-button\" data-id=\"3af7f6ab\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/4807205.fs1.hubspotusercontent-na1.net\/hubfs\/4807205\/2412%20Ebooks\/The%20Project%20Management%20Software%20Buyer&#039;s%20Guide%20for%20Architects%20&#038;%20Engineers.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Download Guide<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Running a Smarter Practice: Masterclasses for Architects &amp; Engineers Sessions Sales Marketing Legal\u00a0 Business Finance People\u00a0 Processes About the Masterclass Our free Masterclass Series features experts in their fields sharing insights tailored to architects and engineers. Each session offers practical advice and real-world perspectives to help you strengthen your practice, overcome challenges, and explore new &hellip; <a href=\"https:\/\/totalsynergy.com\/running-a-smarter-practice-masterclasses-for-architects-engineers\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Running a Smarter Practice: Masterclasses for Architects &amp; Engineers&#8221;<\/span><\/a><\/p>\n","protected":false},"author":45,"featured_media":25195,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":"","_links_to":"","_links_to_target":""},"class_list":["post-25135","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v26.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Running a Smarter Practice: Masterclasses for A&amp;Es<\/title>\n<meta name=\"description\" content=\"6 expert-led masterclasses covering everything from sales and marketing to legal, finance, people, and processes. 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